Trailr AI

An early-stage AI video platform that secured enterprise trials with Nordisk Film and DR. I joined as a frontend intern and, after graduating, continued part-time with equity warrants — owning the product side of a full UI/UX redesign.

The platform had grown feature-first and the UX had drifted. The real constraint: improve the product meaningfully without forcing backend changes a small team couldn't afford. The job was deciding what was worth building against what the existing backend could actually support.

Product judgment over raw output — competitor research to find the gaps, ruthless scoping to ship within real constraints.

Benchmarked direct and indirect competitors, synthesized the findings into a single design direction, and scoped ruthlessly to the backend's limits — cutting features rather than forcing rewrites. When the navigation proved convoluted, I led a 'click-reduction' overhaul — pulling Settings and Feedback out of the primary workspace so screening and building stayed front-and-centre. After the Nordisk Film pitch surfaced a need to make the AI less of a black box, I pushed for a 'thinking' UI that streams the model's reasoning word-by-word — trading a flashy result for the transparency enterprise clients actually trust. Throughout, I worked directly with the founder and engineers to sequence what shipped.